DOLCE ANARCHY
@nottnormalstore_ x @noego_tattoos
Thank you for seeing far beyond the surface, for seeing the art, the vision, the soul behind my brand, and most importantly, the story I am trying to write. What began as a dream in my hands somehow found its way to the streets of Rome, through your eyes, your trust, and your art. That kind of alignment feels almost unreal, like something written long before it happened.
Not Normal Store is part devotion, part chaos. A belief that if I kept going, the universe would eventually stop testing me and start collaborating. And in a way that feels almost ridiculous and magical at the same time, it fucking did.
There was something about the first shoot I did that changed me. Sitting there, watching my models being photographed, I felt like I was living inside a vision I had already seen months before. Every detail felt familiar, like I was stepping into something that had been waiting for me long before I arrived. It was the first time in my life I felt that kind of natural high. Pure creation, pure purpose, pure knowing. And then it was over. The silence after it broke me.
For weeks, I felt the heaviest come down, like my soul had touched something too real to return unchanged. I had never felt more alone. It was like the person I became in that moment no longer fit anywhere, or with anyone.
But I kept pushing. I kept building. Beautiful girls wore my pieces and brought parts of the vision to life, but I could never let my brand fall, not after everything it took to create it. When there was no one left, I became the main headshot, because I refused to let my business, my art, or my vision die in my own hands. I carried the weight of it all myself. The brand, the story, the soul of it. Somewhere in that, I lost myself just to keep it alive.
That is why this means so much.
What you have done is beyond words, because somehow, you brought that feeling back. You gave life back to something I thought I had already poured everything into. You aren’t just capturing my brand, you understand it. You saw the soul of it, and in doing that, reminded me of my own.
You haven’t just taken photos. You understood the chaos, the beauty, the story. You captured the feeling, not just the image. And somehow, you made it more me than I could have ever explained. There are moments in life that feel like proof, proof that your visions were never too much, never too wild, just waiting for the right people to believe in them too.
This is one of those moments. Endless gratitude for turning my pain into art, and my art into something that now lives far beyond me. For trusting my vision, for bringing it to life in Rome, and for capturing it exactly as it deserved to be. Raw, beautiful, real, and of course, full of fucking anarchy.
People couldn’t always see past the appearance, what was visible, and even though I was aware of that, I was still quietly hoping they would. That gap between what I was creating and how it was being perceived nearly took me out.
But you didn’t stay at the surface. You looked through it. You met what was underneath.
And maybe that’s the real point of everything I’ve built. Not to hide what hurts, but to turn it into something that can be seen, held, and made beautiful without losing its truth.
That is the foundation of this world I’ve been building. Emotion made visible, beauty that doesn’t dilute truth but reveals it more honestly than words ever could. Love laced with anarchy has always meant exactly that, finding the sacred in the chaos, the softness inside the rupture, the art inside what once felt unbearable.
And to see that mirrored back to me here, in Rome, through your eyes and your work, feels almost mythic. Like something I’ve always been speaking into existence finally answered me.
DOLCE ANARCHY
NOT NORMAL STORE 𓆩❤︎𓆪
Thank you with my entire heart Andrea Rodolico. @noego_tattoos
Emily Jane x
